Dotsquares migrated Samuel, Son & Co.’s 17 websites from Optimizely to Drupal 10, delivering a modern, scalable platform with multilingual support, mobile responsiveness, and optimised performance. Streamlined CMS and training enhanced management efficiency, ensuring global reach and future-proof security.

Samuel, Son & Co., Limited, founded in 1855, is a family-owned company and North America’s largest processor and distributor of metal products, operating over 80 locations across Canada, the US, and Mexico. With 5,500 professionals and $4B+ annual revenue, Samuel drives innovation and supports 170+ charitable organizations globally through its Samuel Communities program, fostering excellence and community impact.
The migration from Optimizely to Drupal 10 risked data loss of critical product catalogues and customer details, requiring meticulous planning. The outdated website design needed a modern, mobile-friendly overhaul to align with user expectations while preserving the luxurious brand aesthetic. Multilingual support was essential for a global audience, and managing 17 websites from a single backend with unique user roles posed complexity. Ensuring performance optimisation for high traffic and training the internal team for independent management were additional challenges.

Dotsquares executed a seamless migration from Optimizely to Drupal 10, safeguarding product catalogues and customer data through meticulous planning. We redesigned the website with a mobile-friendly, visually appealing interface reflecting Samuel’s luxurious identity. Multilingual capabilities were integrated to support a global audience. The Drupal backend was configured to manage 17 websites from a single panel, with unique user roles for each. Caching and CDN integration optimised performance for high traffic. Comprehensive training and documentation empowered Samuel’s team to manage content, products, and orders independently.

Dotsquares has expertly migrated 17 websites for Samuel, Son & Co. from Optimizely to Drupal 10, creating a unified, modular, and scalable digital ecosystem. This full-scale transformation modernised backend architecture, enhanced frontend responsiveness, enabled multilingual support, and streamlined user training - revitalising outdated systems with precision, not disruption. A seamless evolution toward future-ready digital operations.
Discover how Dotsquares Migrates 17 Samuel, Son & Co. Sites to Drupal 10 with Unified Architecture, Read the full story in The Drop Times.
Dotsquares Migrates 17 Samuel, Son & Co. Sites to Drupal 10 with Unified Architecture
The Drupal 10 migration modernised Samuel, Son & Co.’s digital infrastructure, enhancing performance, scalability, and security. The streamlined CMS simplified content management, enabling easy product line updates. Multilingual support expanded global reach, while mobile responsiveness ensured a consistent user experience. Robust security and open-source community support future-proofed the platform, positioning Samuel for long-term growth and operational efficiency.