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When most people hear the term "customer relationship management" (CRM), they often associate it with tools designed for managing business-to-business (B2B) interactions—tracking leads, organizing sales data, and improving client communications. While these functions are critical in the B2B...
Choosing the right B2B CRM can be a challenge, but it doesn't have to be complicated. Whether you're a business owner looking to streamline operations, a team leader seeking better customer management, or simply trying to keep pace with the latest CRM trends, this blog is here to help. ...
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